{"id":571,"date":"2025-08-11T21:52:55","date_gmt":"2025-08-11T21:52:55","guid":{"rendered":"https:\/\/jcastells.com\/writing\/?page_id=571"},"modified":"2025-08-11T22:52:53","modified_gmt":"2025-08-11T22:52:53","slug":"scripting-screenwriting","status":"publish","type":"page","link":"https:\/\/jcastells.com\/writing\/scripting-screenwriting\/","title":{"rendered":"Scripting, screenwriting"},"content":{"rendered":"

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 <\/p>\n\n\n\n
\n

Client<\/strong><\/p>\n

Tricentis, Gravitee, Ricoh, Amazon, Coca-Cola<\/p>\n<\/td>\n

\n

Role<\/strong><\/p>\n

Writer, Producer\u00a0<\/p>\n<\/td>\n

\n

Timeline<\/strong><\/p>\n

2016 – present<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

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Overview<\/h3>\n

I love writing. I don’t just do it professionally; I do it for fun, as a hobby, as an impulse almost. I’ve been writing creatively for over 25 years, including fiction and songs. I have been writing professionally for almost 10 years, and my work output spans a myriad of formats, from the shortest digital ads to feature length screenplays, to literary translations.\u00a0 I’m a published author.\u00a0 I’ve won advertising awards for my writing, I’ve had my screenplays read at SXSW, I’m freshly staffed on an original scripted show for streaming and am developing my own original TV pilot. Below is a showcase of projects I’ve written and for the most part produced as well.\u00a0<\/p>\n

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Projects<\/h2>\n

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“I\u2019ve worked with Jordi at three highly successful B2B tech companies from $5M to $250M ARR. Whether it\u2019s writing and producing product explainer videos, designing a brand identity, or leading content strategy, he\u2019s always exceeded our product expectations.<\/span>“<\/p>\n

[\/et_pb_testimonial][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”rgba(0,0,0,0.05)” global_colors_info=”{}”][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Tricentis Digital Ads” url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjUzNiJ9fQ==@” image=”https:\/\/jcastells.com\/writing\/wp-content\/uploads\/2025\/08\/Tri-digital-ads-hero-scaled.jpg” alt=”Tricentis Digital Ads” _builder_version=”4.27.4″ _dynamic_attributes=”url,link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjUzNiJ9fQ==@” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

Copywriting, Creative Direction, Design<\/p>\n

[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Faith and Liberty Trail App” image=”https:\/\/jcastells.com\/writing\/wp-content\/uploads\/2025\/08\/flt-hero.jpg” alt=”Faith and Liberty Trail App” _builder_version=”4.27.4″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjUwOCJ9fQ==@” _dynamic_attributes=”url,link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjUwOCJ9fQ==@” sticky_enabled=”0″]<\/p>\n

Copywriting, Content Strategy<\/p>\n

[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Strawinski & Stout website” url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjQ4OSJ9fQ==@” image=”https:\/\/jcastells.com\/writing\/wp-content\/uploads\/2025\/08\/SS-project-hero.jpg” alt=”Strawinski & Stout Project” _builder_version=”4.27.4″ _dynamic_attributes=”url,link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjQ4OSJ9fQ==@” global_colors_info=”{}”]<\/p>\n

Copywriting<\/p>\n

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  Client Tricentis, Gravitee, Ricoh, Amazon, Coca-Cola Role Writer, Producer\u00a0 Timeline 2016 – present Overview I love writing. I don’t just do it professionally; I do it for fun, as a hobby, as an impulse almost. I’ve been writing creatively for over 25 years, including fiction and songs. I have been writing professionally for almost […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-571","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/jcastells.com\/writing\/wp-json\/wp\/v2\/pages\/571","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jcastells.com\/writing\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/jcastells.com\/writing\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/jcastells.com\/writing\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/jcastells.com\/writing\/wp-json\/wp\/v2\/comments?post=571"}],"version-history":[{"count":5,"href":"https:\/\/jcastells.com\/writing\/wp-json\/wp\/v2\/pages\/571\/revisions"}],"predecessor-version":[{"id":603,"href":"https:\/\/jcastells.com\/writing\/wp-json\/wp\/v2\/pages\/571\/revisions\/603"}],"wp:attachment":[{"href":"https:\/\/jcastells.com\/writing\/wp-json\/wp\/v2\/media?parent=571"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}